The agent you choose has a real effect on how smoothly your home sells — and for how much. Before you sign with anyone, ask these seven questions.
1. "How did you arrive at this price?"
A good agent walks you through recent comparable sales in your town, not a vague promise of a big number to win your listing.
2. "What's your marketing plan, specifically?"
Listen for professional photography, real online exposure, and a plan to reach the buyers actually shopping in your area — not just "I'll put it in the MLS."
3. "How well do you know my town?"
Bergen County towns each have their own character and buyer pool. Ridgewood is not Alpine is not Paramus. Local knowledge shows.
4. "How — and how often — will you keep me updated?"
Selling can feel like a black box. Agree on communication up front so you're never left wondering.
5. "What's your commission, and what does it include?"
Commission is negotiable, so understand exactly what you're getting for it — marketing, photography, negotiation, guidance through attorney review and closing.
6. "Can you share recent results or references?"
A confident agent is happy to point you to past clients or recent sales.
7. "What should I do to get my home ready?"
The best agents give you a clear, practical prep plan — and tell you where not to overspend.
The right answers will feel specific, honest, and tailored to you — not generic. Trust how the conversation feels, too: you're choosing a partner for one of your biggest financial decisions.
Thinking of selling in Bergen County? Let's talk — I'm happy to answer all seven of these for your home, with no pressure.
— Julissa Zimmerman, REALTOR®, Realty One Group Sunrise